It’s been my passion to work with businesses and I love small business more than the big boys. Because the people behind them are creative, intelligent, hard working, and well determined and know what they are after. But there is some areas in those businesses I worry whenever I take a closer look.
They are wearing all the hats and making things happen as best as they can but still they do not take the full use of the opportunities the internet has to offer them. Most of them yet even haven’t begun to maximize their profit from their website. One of the best advantages of having a website is that it could really take a load off their shoulders plus give them a whole new world of customers.
So why don’t they have a website in this modern times of business? These are the 3 main reasons…
1. You don’t know what to do.
You’ve been in business long enough to know there’s always a steep learning curve with something new – the technical details, the marketing details, the necessary insider info.
Very true. A real amateurish-looking, poorly laid out website can do more harm than good. A website should be more than one page filled with ads. Building a website is something that can be learned and some aspects of it are easy, but it takes time. Which leads to objection #2.
2. You don’t have the time to mess with it.
You don’t have time to learn what to do, time to get it going, time to keep it going.
Agreed. That’s why there are consultants like me that specialize in setting up your website and even keeping it updated if you want.
3. You can’t afford to.
Your business is just starting off or you’re not in the position to afford “luxuries” like a website.
A website is a necessity today and I would argue it’s better to get it up as soon as possible so it can help bring in clients. People like to check your company out online, it gives them more of a sense of who you are, and they like to buy online. A website means customers are global, not just local, and that should tell you your chance to profit from your website can far outweigh the cost of getting a website designed and “put up”.
I hope it doesn’t sound like I’m harping, but adding the online component to your business is so important. It gets me jazzed because I know how to put it all together and make it work for you.
This is something I do very passionately and I take every effort to make your business bring in more income from the online & Offline marketing integration.