Search engine optimization for local business is the most crucial aspect of any business that needs to attract buyers, customers and sell products and services online. First you need to have a good website that visitors would stick around. That’s the very first aspect of any successful online business. Because without a website that communicate what you offer, there is no chance that you can attract people to your products and services online.
This landing page helps me generate leads every week to my SEO business in London. In this short article I want to share with you the fundamental components of SEO services for local business. So if you are looking for a effective optimization for your local business and gain rankings, then have check if these areas are covered by your digital marketing provider.
The below mentioned 25 SEO Services tasks and responsibilities may vary depending on your niche, however you should know why and why not each is offered or not by your consultancy company. If they have justifiable explanation, then you know you are on right hands and should invest the money.
Monthly Task and responsibilities by and SEO Services provider
- Manual Search Engine Submissions
- Manually Directory Submissions depending on the niche
- Article Submissions (1-5 Articles Submit in Top Directories)
- Press Release Distributions (1 Press Release submit in 10 Sites)
- Manual creating web 2.0’s for brand of the client
- Web2.0/Blog postings (Using pre-written articles)
- 30 Social Book marking Submissions
- Forum postings for blogging and community sites
- 3-10 Unique Article writing and distribution (400+ words)
- Press Release writing and publication (350+ words)
- New pages suggestions for the website
- Keywords research, Analysis and Mapping
- Competitor Analysis on client’s request
- Title Tag creation and change suggestions
- Meta tags changes suggestions and perfect implementation
- Alt tag changes suggestions for all the images on the website
- XML Site Map creation and submision via Google webmaster tool
- Anchor text optimization and feedback on past backlink profile
- Google webmaster setup
- Google Analytics setup
- Off Page link building to rank the Given Keywords
- Monthly Full Detailed Ranking and SEO Work Report in Excel
- 45 day evaluation and progress discussion
- Keyword expansion Strategy development after 3 Months
- ROI evaluation after 3, 5 and 6 Months time
So now you should be knowing what areas you need to question before hiring an firm/ Agency or even freelance consultant to take your business to the highest ROI’s through ethical digital marketing services.